100 Days – 100 Ways to Master Your Digital Marketing

Each day from now until December 31, 2017, I will share with you ways that you can master your digital marketing strategy. Each tip will focus on one of the key areas of digital marketing that I am certified in and am using (or trying to use) in my business. 

You can get these timely, income generating tips delivered to you in Messenger, email or directly here from the site (just scroll down). 

Or Complete the Form Below and Have Sent To Your Email

Listen, if someone tells you that they are using ALL of the digital marketing strategies that are available in their business, THEY ARE LYING! There are so many strategies out there and they are changing every day. Besides, every strategy is not right for every business.

Take this 100 day journey with me as we focus on results-driven actions that will help us grow our businesses and increase our bottom line. 

Conversion Funnel Optimization


Content Marketing Mastery

Paid Traffic and Customer Acquisition

Email Marketing and List Building

Social and Community Management


Search Marketing

Marketing Analytics and Data Science


Testing and Conversion Rate

eCommerce Marketing

Days Until 2018








What You Have Missed So Far

Day 41 – Social Selling

100 Days – 100 Ways to Master Your Digital Marketing Finally, we get to the point where we can successfully make offers. I am not saying to wait until you master the other 3 steps before you make offers. You need to be doing all of this at the same time. However, you...

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Day 40 – Social Networking

100 Days – 100 Ways to Master Your Digital Marketing There are some powerful people that can help take your business to the next level but they don’t know who you are. Likewise, there are some great influencers in your industry that you don’t know. It’s time to change...

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Day 39 – Email Marketing is NOT Dead

100 Days – 100 Ways to Master Your Digital Marketing Contrary to popular belief, email marketing is far from dead. Many smart entrepreneurs use email marketing because it works. Consider these facts as reported by Web Presence Solutions in January 2017. It is reported...

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Day 36 – Love Your Business Challenge – Money

100 Days – 100 Ways to Master Your Digital Marketing Here is the ugly reality of business. If you do not figure out a way to become profitable in business, you will go out of business. To say that money is critical to your business is an understatement. Money is the...

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Day 30 – Tips For Producing Great Webinars

100 Days – 100 Ways to Master Your Digital Marketing Turning your book or other content into a webinar is an excellent way to repurpose and expand your content in terms of size, value and the amount you charge. Webinars also allow your audience to interact with you....

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Day 29 – Tips For Producing Great Teleseminars

100 Days – 100 Ways to Master Your Digital Marketing Teleseminars provide a great platform for teaching a class or presenting content. As the name implies, it typically involves using a telephone conference platform to host your event. However, many systems now...

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Day 25 – Tips For Developing A Mobile App

100 Days – 100 Ways to Master Your Digital Marketing Can you imagine a thriving business existing today without a website? That is exactly how it will be in a few years when it comes to mobile apps. Not only will it be critical from a customer engagement standpoint,...

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Day 23 – FIGHT For Your Dreams

100 Days – 100 Ways to Master Your Digital Marketing What dreams and aspirations do you have for your business, family or life? When is the last time that you actively took steps that would get you closer to your dreams? Just because it is a DREAM doesn’t mean that it...

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Day 22 – FIGHT For Your Business Ideas

100 Days – 100 Ways to Master Your Digital Marketing Many of us have been blessed with great ideas but we are afraid to act on them. This may be because people have told us that our ideas aren’t good or we may be afraid of the work that will be required. We must FIGHT...

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Day 19 – Why You Need to Blog

100 Days – 100 Ways to Master Your Digital Marketing One of the easiest and most effective marketing strategies you can use in your business is blogging. Blogging allows you to publish relevant content about your industry while increasing the exposure of you and your...

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Day 18 – Tips For Producing Great Audio Books

100 Days – 100 Ways to Master Your Digital Marketing Recording your audio book is a great way to repurpose your book content. Many people prefer listening to audio books because they can listen while doing other tasks. Recording your audio book is not hard at all and...

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Day 15 – Love Your Marketing

100 Days – 100 Ways to Master Your Digital Marketing Marketing is the set of actions that you take to promote and sell your products and services. However, it is more than just advertising. Marketing encompasses the entire relationship between you and your potential...

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Day 14 – FIGHT For Your Book

100 Days – 100 Ways to Master Your Digital Marketing How many books have you read that have changed your life? Most of us can name at least 2 or 3 books that had a major impact on our lives. But have you ever thought about what if the author NEVER wrote that...

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Day 13 – Types of Blog Posts

100 Days – 100 Ways to Master Your Digital Marketing One of a blogger’s biggest challenge is coming up with great blog posts that will be interesting to their readers. Not only is content important, but the way that content is presented is also key. Below are a few...

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Day 12 – Your Products/Services

100 Days – 100 Ways to Master Your Digital Marketing The bottom line of business is simple. You have a product or service that you want to get into the hands of your clients in exchange for some type of compensation. That compensation could be money, a testimonial or...

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Day 11 – Social Influencing

100 Days – 100 Ways to Master Your Digital Marketing To have a successful human dating relationship, you must show that you have something to bring to the table. You must show that you are a giving person. This is the phase of the relationship where you try to be as...

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Day 10 – Love Your Business Colleagues

100 Days – 100 Ways to Master Your Digital Marketing It is virtually impossible to make it to the next level in your business by yourself. You need a network of fellow business owners and colleagues. This network can help you stay in touch with what is happening in...

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Day 8 – Love Your Business Data

100 Days – 100 Ways to Master Your Digital Marketing As business owners, particularly business owners who run their businesses online, data is very important to us. For many of us, our products and services are online files such as documents, videos, pictures and...

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Day 7 – Understand Your Sales Funnel

100 Days – 100 Ways to Master Your Digital Marketing What makes a good date? Is it the magnificent restaurant, the stimulating conversation or the surprise gift you received at the beginning of the evening? Is it any ONE thing or is it the experience as a whole? In my...

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Day 6 – Landing Pages

100 Days – 100 Ways to Master Your Digital Marketing A landing page is a web page designed to either gather specific information (known as an opt-in or lead generation page) or sell a product or service (known as a sales page). These pages are standalone pages meaning...

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Day 5 – Blog Mistakes

100 Days – 100 Ways to Master Your Digital Marketing Blogging is not just about writing a bunch of content and posting it on your website. Blogging is (or should) be an important part of your sales process. Blogs are sometimes the first introduction that someone has...

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Day 4 – Start Your Membership Program

100 Days – 100 Ways to Master Your Digital Marketing Membership programs are an excellent way to build your community, deliver great content and build your bank account. In a membership program, your customers pay each month/quarter/year to access your content. If you...

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Day 3 – Turn Your Blog/Article Into A Video

100 Days – 100 Ways to Master Your Digital Marketing I found a cool tool that will allow you to turn your blog posts or any article into a video, rather quickly and easily. It's call Lumen5. If the name "Lumen5" sounds like something out of a sci-fi thriller, you are...

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Meet Your Facilitator

Vanessa Collins

Vanessa Collins

Certified Digital Marketing Professional

Vanessa Collins is an author, publisher and Certified Digital Marketing Professional (CDMP). She helps small businesses and entrepreneurs develop digital marketing strategies so that they can monetize their message without getting lost in the sea of technology that is available. She owns Vanessa Collins LLC which is a business coaching and consulting firm specializing in author/publishing coaching, social media branding, and business planning. Vanessa also co-owns Heart Thoughts Publishing and Tahitian Black Companies. She has personally written and published 4 books and two publishing companies have published 25 authors totally over 50 books.  In addition, she has helped several authors start their own publishing/coaching businesses. 

As a certified digital marketing professional, Vanessa shows her clients how to navigate the waters of digital marketing and social media to increase their brand recognition, customer attraction and retention. Vanessa stays on the cutting edge of technology and provides timely information for her clients so that they can make fast, informed decisions about their business. She also provides various professional business services including web design and social media management. She is the creator of Digital Mastery for Women and Digital Mastery Academy.